When one family is held,
another can be too.

Every funded family receives a full year of Bloomest and Elmest, and holds that same year for another family. Same full experience. Nothing reduced.

2

2

families supported for every one funded

12

12

months for each person, from the day they enter the code

0

0

proof of income asked, and nothing to explain

3

3

countries: Canada, the United States and the United Kingdom

How the holding works.

How the holding works.

01

A family receives access

A family receives access

Through an employer, a sponsor, a community partner or a practitioner.

02

Hold One carries it forward

Hold One carries it forward

Every funded family holds a second one: the same full year, set aside for another family.

03

Another family comes in

Another family comes in

Held places are shared through trusted community partners, with the families who need them.

Same full experience. Nothing reduced.

A Hold One family receives the very same year as every other family. When we hold, we hold completely.

A full year of Bloomest and Elmest

Unlimited conversations with Laurence

A private space for the mother

Elmest for her partner, with a private space of their own

English, French and Spanish

Memories of their journey, kept in words

On iPhone and Android

Nothing to pay, renew or cancel

You’re home now: the year with Bloomest is open until October 9, 2027, held by Hold One.

What a held family sees in Bloomest

A mother holds her baby by a window at night.

Sometimes the support exists. The funding doesn’t.

A family may not have access through an employer.

They may be self-employed.

They may be connected to a birth centre, practitioner or community organization.

Or they may simply need another way in.

There is no proof of income, and nothing to explain.

Questions about Hold One.

Something we haven’t answered? Write to us and a person will reply.

Is a held family’s year any different?

How do held places reach families?

Who makes Hold One possible?

Is funding a family a donation?

Does a held family pay anything?

There is more than one way in.

For families

Find your way in.

Find your way in.

Bloomest and Elmest may already be available to you through your employer, a healthcare professional or a community partner.

For those who hold

Hold more families.

Hold more families.

Employers, businesses, community organizations and private patrons can fund families directly. Every family they fund holds another.

One family, holding the next.

One family, holding the next.