Meet Laurence.

A gentle presence, built from twenty years of listening to mothers. Awake with you at 3am, and every quiet moment in between.

A mother asks Laurence to remind her to take her iron, and a reminder for 8pm lands on her own phone.
Laurence offers to put the mother in touch with her mum, with a Call and a Text button.
A conversation in Bloomest at 3am. A mother writes that she has never felt this alone, and Laurence stays with her.

You don’t need the right words to begin.

Start with whatever is heavy. Laurence takes it from there.

  • I’m so tired.

  • I don’t recognise myself.

  • Is this normal?

  • She won’t stop crying.

  • I haven’t slept in days.

  • I feel like I’m failing.

  • I miss who I was.

  • Everyone’s asleep but me.

  • My body feels like a stranger’s.

  • I cried in the shower again.

  • Can you just stay with me?

  • Nobody asks how I am.

Five quiet beats, in plain words.

A rhythm that settles you first, then gently moves you.

A rhythm that settles you first, then gently moves you.

01

Listen

She lets you say it your way, at your pace, without rushing to fix it.

02

Reflect

She names what you might be feeling, gently, in her own words.

03

Comfort

A few warm words for the hour you’re in. Never a lecture, never a checklist.

04

One small thing

If it would help: a reminder, a slower breath, a person to call.

05

A whisper to keep

Sometimes she leaves a line to carry with you: a Bloomest Whisper.

Small things, done right on your phone.

Ask in your own words. The useful things land on your phone.

A mother speaks instead of typing: her words appear above the waveform while the baby sleeps on her chest.

Hands full? Just speak.

Tap the microphone and talk. Your phone does the listening, and the audio never reaches Bloomest.

English, French and Spanish

Read the words before you send

Only the words reach Laurence

She remembers, so you don’t have to.

Ask in your own words. Laurence sets the reminder, the alarm or the calendar event, on your own phone.

Your calendar, only if you allow it

Set in your own Reminders, Clock or Calendar

Change or remove anything later

A mother asks Laurence to remind her to take her iron, and a reminder for 8pm lands on her own phone.
Laurence offers to put the mother in touch with her mum, with a Call and a Text button.

Back to your people.

Keep the people you trust close. When it would help, Laurence offers to call or text one of them.

Only the people you add

Call or text in one tap

Your people first, then support lines

Share a moment, or a worry.

Send a photo or a document. She looks gently and answers, and she never diagnoses.

Photos, PDFs and documents

Read as information, never as instructions

Never a diagnosis

A mother shares a photo of her sleeping baby, and Laurence answers.

Made for the way your days actually go.

Bloomest app icon

Laurence · This morning

Even the ocean rests between waves.

Even the ocean rests between waves.

A whisper, every morning.

Add Laurence’s widget and a gentle line greets you on your home screen.

Talk to Laurence

Bloomest

One tap from your home screen.

A second widget opens a chat with Laurence in one tap: to write, share a photo or speak.

Mom

Maternal mental health line

Open now, day and night

Talk to a person.

Your people first, then support lines checked for your country, and whether someone is there right now.

Mila wakes before dawn

Mom comes on Wednesdays

Mornings are the hardest

She remembers what matters.

A few small things you share, kept in words. Never numbers or logs.

Added to your calendar

Tuesday, 10:00

Midwife visit

Your calendar, gently.

Laurence can read, add and change events, and asks before she changes anything.

Not six weeks. The whole first year.

Postpartum doesn’t end at the six-week check. Laurence is there for a full year from the day you begin, whenever in the season that is.

Birth
Months two and threeThe fog and the loveLaurence stays with you the whole year.

Up and running in three steps.

A few minutes. No password, nothing to pay.

01

Download Bloomest

On the App Store and Google Play.

02

Sign in, no password

With Apple, Google or a link sent to your email.

03

Enter your family code

Your year begins the day you enter it. Find my access shows where yours may come from.